With gold prices souring to record highs, $1800 an ounce where does one purchase gold I here you say. Well, Gold to go vending machines of course.
German company, Ex Oriente LUX AG has launched the worlds first gold vending machines that dispense gold bars and coins from as small as one gram to as large as 250 grams. The "Gold to go" vending machines are currently operating in the US, Britain, Italy, the United Emirates and Germany.
The vending machines value the gold coins and bars according to the latest gold prices which is updated close to real time.
Ex Oriente Lux AG are currently negotiating with potential partners globally to bring the self serve vendor machines to high security locations such as banks, airports, casinos, jewelry outlets, shopping centers and hotels.
Another perfect example of taking an existing product and creating a brand new market.
With no required staff, small patch of real estate and rising gold prices, we can sense a possible franchise model in the works for Ex Oriente Lux AG.
It appears that anything can be dispensed through vendor machines these days, so what is next?
Pop-up retail has been sprouting all around the world for years now. From startups trying to build a crowd to major corporate brands connecting with their fans.
For only 5 days from the 17-21 August, Pommery's "The Champagne Cube" Pop-up bar will be enticing shoppers of Sydney Westfield level 3 with its fine champagne. With its sleek minimalist design, "The Champagne Cube" is decked out with the Pommery's signature colors of silver, blue and white. At $15 a pop, shoppers can experience the sense of luxury, style and indulgence of the Pommery brand. At the same instance, Pommery introduces its brand to a wider market segment and crowd.
Pop-up concept is a great way for startups, small businesses and brands in general to connect with the masses with minimal cost, short term commitment and locations with great exposure.
What has your startup or brand recently done with pop-up retail?