Collaborative Consumption full force. JustShareIt is just what it says, just sharing it.
Founded on a touch of the envy principle and a fair bit more on the helping the environment one, JustShareIt has yet to hit alpha.
But their simple opening interface lends us to believe that JustShareIt want you to have what your neighbours have. Or at least access to their car, their motorbike, their SUV, or if it's that kind of neighbourhood, their boat.

Not a lot of content giving them away just yet, but their blog is a sweet mix of green conventions and personal testimonials. A GreenNet Conference visit sits amongst a housewife's tale of craving a convertible, or a tech nerd's eagerness to share his tech-pimped car.
Hot off the heels of our feature of Getaround, Techcrunch's star of the year, JustShareIt seem to drive a similar vein. But whilst Getaround stresses the practicality, by the hour metrics and car kits unlocked by iPhones. JustShareIt seem to take a more friendly stance, neighbour's the word and sharing for the greater good of your community the core.
Popup is a growing theme these days. Popup shops being the big one of the pack. A popup usually spells less commitment to a prolonged overhead, which leads to more space to play with, and original concepts to execute. A channel with which to show the more original and sometimes obscure side of a brand.
But an offshoot to this popup trend is a deviation of the dining kind. Sometimes about the shock and awe value of an experience, there are also the more thoughtful in the pack.
There are those such as Outstanding in the Field and Buitengewoon in Hetland (Pretty in the Country) who take the dining experience into the countryside. Setting up long dining tables with fresh produce from the close surrounds it's the uber elegant version of a picnic in support of local farmers and the countryside experience.

And then there are the urbanites. Electrolux have partnered up with a creative team that takes their CUBE project to major European cities. The CUBE sits atop prominent buildings in each city, pulls in a couple of local leading chefs and serves lunch and dinner to continent wide sold out seats. Granted, the CUBE seats under 20, but to pull of sitting atop buildings such as Palais de Tokyo in Paris and the Arc de Triomphe in Brussels is a feat. And pulls on that shock and awe vibe just a touch.
So next time you're packing a picnic or taking your take away to your beach perhaps muse on the fact that some have made it a business and how could you too.
Ever wanted to fly off in your own private jet, well Social Flights is addressing that dream for the everyday man and woman.
An online platform that connects individuals with similar flight plans or interests and builds private flights around those points.
You can either log in your travel details, which gets matched up to others thinking the same thing. Or meet the others out there who love sunbathing and organise a trip that way. These groups of people get pooled together and are able to book a private jet through Social Flights' partnered planes.

So though not exactly the stereotypical man on plane with personal air steward/ess Social Flights does lend an enabling hand to those sick of terminal hallways, immigration queues, missed meetings and the such.
Currently with a database mostly made of US residing individuals, the network counts people from over 30 US cities.
So if you're elsewhere, we'd love to suggest that you get on that database and get these private jets public. In use, and off the ground for all.