Collaborative Consumption full force. JustShareIt is just what it says, just sharing it.
Founded on a touch of the envy principle and a fair bit more on the helping the environment one, JustShareIt has yet to hit alpha.
But their simple opening interface lends us to believe that JustShareIt want you to have what your neighbours have. Or at least access to their car, their motorbike, their SUV, or if it's that kind of neighbourhood, their boat.
Not a lot of content giving them away just yet, but their blog is a sweet mix of green conventions and personal testimonials. A GreenNet Conference visit sits amongst a housewife's tale of craving a convertible, or a tech nerd's eagerness to share his tech-pimped car.
Hot off the heels of our feature of Getaround, Techcrunch's star of the year, JustShareIt seem to drive a similar vein. But whilst Getaround stresses the practicality, by the hour metrics and car kits unlocked by iPhones. JustShareIt seem to take a more friendly stance, neighbour's the word and sharing for the greater good of your community the core.