Less bank loans and interest rates, and more getting outright cash injection from the community that already supports you. In addition to the moral support they and perhaps even strangers can provide, they can join up and do it monetarily.
In return for financial contributions, an oft seen return are the 'rewards' that contributors get based on what amount they contribute. You could get a photo of the team you're funding for your 1 dollar contribution, or a visit from them around the world for your 2000 dollar contribution. In the case of Pozible, the project maker sets the reward and amongst them so far I see shoutouts, signed copies of finished books, artworks and more.
The format and even layout hark very much to crowdfunding star Kickstarter but where Pozible comes in with a difference, apart from it's Australianess, is it's Network Collaborators.
Though now a large part of the direction that Kickstarter is taking, Pozible is doing this collaboration from the start. Kickstarter works in collaboration with the likes of TED and Sundance to help fund curated projects along the lines of each organisation. This, Pozible also does, straight out, with Australia cultural networks and organisations.
Some very exciting names on board, the likes of Craft, Hub Melbourne, Incubator and the Sydney Film School number on the list.
Pozible seems headed in the strong direction to nurture a creative community through support on multiple levels. That of the individual, their network, larger cultural bodies and the eyes on the internet.