Using the WIFI signals from it’s visitors phones, Copenhagen’s airport are able to track how long immigration might take – alerting everyone on the network, or how to improve their users experience.
Tracking the tourists through their phone’s WIFI signals, Copenhagen Airport
are quickly making maps of what arriving and departing passengers like to do on their stopovers or how quickly they get in and out of the airport.
Using this information, Copenhagen Airport are able to offer their travellers (or potential customers) special deals through push notifications based on where they are in the airport, or simply let them know how long it’s going to take to get through immigration.
Information that is currently channeled through Copenhagen Airport’s free smartphone app
, it harnesses a wealth of digital information into a single interface. One that could help with the usual headaches of rushing through boarding gates hoping to catch your connecting flight.
An initiative not by the airport itself but by SITA
, an aviation communicatons and technology company, SITA hopes to take the research that’s happening in Copenhagen worldwide. To ease and assist the airport experience on a global scale.
With current downloads of Copenhagen Airports app at over 100,000 here’s to hoping that SITA will generate a ‘global airport app’ that can ease the process without the need for individual downloads.